Marilyn Taylor, MBA, Senior SEO Consultant, Optimize4You.com

TOPIC: Business / Internet
TITLE: PROMOTING YOUR BUSINESS ORGANICALLY USING SEARCH ENGINE TRAFFIC

Tricks of the Trade — Search Engine Optimization (SEO)

• Understanding SEO from the beginning
• The three easiest SEO tricks for your site
• How to determine the best keywords for what you are promoting
• How effective are keywords in your site’s ranking?
  • Links
  • Tags
  • Images
• Understand the four most important factors of SEO
• How SEO can make your revenues improve
• Bringing SEO into an existing site
• How to do SEO on a shoestring budget
• Hiring SEO: consultant or in-house?
• How to find the right SEO consultant

Bio:

Marilyn has worked in sales and marketing for over 30 years in both the offline and online environments. She began her career in the offline retail channel as a merchandise manager and trainer. Marilyn began learning about Search Engine Marketing in 1999. She completed her MBA in Technology Management and E-Commerce in 2004. Currently, Marilyn is a search marketing consultant and project manager for several clients in the retail, services, investment and private investigation industries.

Other information about Marilyn Taylor

Marilyn was born and raised in San Diego. Marilyn has five children, ages 12 to 25, four of them boys, two of them twins. She has a wonderful man in her life, who is also a native to San Diego.

Education

E-Marketing Graduate Classes – Keller Graduate School of Management
BS Business Administration, Management - SDSU
MBA/TM, Technology Management – University of Phoenix
SEO Seminar Certification – Rockhurst University
Yahoo Search Marketing Ambassador – Passed Yahoo Pay-per-click certification test.