Shonna Jordan, Jordan & Jordan

TOPIC: Marketing

TITLE: Client Retention: Marketing to Keep the Clients you Have…so they won’t go to your COMPETITION!

The often-neglected target audience is your own clients. With people being very choosy about where they are spending their dollars, it is imperative that you market TO your clients so that they continue to spend their dollars with YOU!

In this interactive session with Q & A, we will prove the keeping vs. getting principle and reveal what marketing strategies you should be implementing and what marketing steps you should be taking to retain your clients!

TAKE AWAYS:

• Understand and prove the “keeping vs. getting” principle
• Discover the top 3 reasons to market to existing clients
• Gain insight to develop your own strategy from real world examples
• Learn immediately-implementable tips for keeping the clients you have.

Bio: Shonna Jordan

Shonna Jordan is the president of Jordan & Jordan Marketing, a North County San Diego-based agency providing marketing expertise, expert marketing material development and marketing campaign strategy and implementation to business owners, entrepreneurs and independent agents striving to take their business to the next level with a professional image and the right marketing strategies. Formerly a corporate marketing director, Shonna recognized the need to bring the marketing tools and polished image of large corporations to small businesses and for the past eight years, powered by passion for others’ success, Shonna and the team at Jordan & Jordan have helped hundreds of small businesses develop and implement the right marketing strategies, achieve marketing success and grow their businesses!